Archive Monthly Archives: February 2011

LOCATION, LOCATION, LOCATION!


Hey Gang! Location isn’t only important in the real estate business. In any business you need to have your own space, a place that is devoted to your business. In other words, we all need a place to work. Now maybe you’re the type who can conduct their entire business from the car (hope you’re not talking on a hand-held cell phone while driving) or from the park or even from a coffee shop. If you can work like that, PLEASE teach me how you do it! I’ve tried and tried but always end up distracted by traffic, those two kids fighting over the swing, or that piece of cherry cheesecake on the counter. Sure, sure…we all work all the time to grow our businesses and that sometimes (a lot of times, actually) means we are doing business from places like these. But there always comes a point where you need to settle, take a seat, pull out your paperwork and work undisturbed. It’s doesn’t have to be an executive suite with fabulous matching Italian modern furniture. I’ve worked on an old door held aloft by orange crates in the past. Ugly as heck, but it works.

It all comes down to being able to focus. Concentration is difficult so why not give yourself the advantage. Be it an extra bedroom in your home or a corner of a room where the kids aren’t always running around, you need to identify that “work space” in your home and keep it sacred. This is your work space, not the place to scrapbook old photos,collect sheep during a furious game of Farmville or poke your friends on facebook.

Once you’ve created your space, be demanding on your employee — that’s you! Set a time to sit at your desk every day and work. Can’t get motivated? Well, I have a 3X5 card taped to the wall above my computer. On it is printed an old Yiddish saying — “ribe tuchus.” Translation: “Sit there.” Uh-huh…when you’re at work you should concentrate on work. Can’t concentrate? Then just sit there until you do. Trust me, you’ll be surprised at how many good ideas come to you when you think you’re mind is just flashing “12:00.”

Have fun creating a great work space and you’ll soon be happy to go to “work” every day. Give someone an AWESOME day!